Courting the senior vote
Queen’s University political studies professor Christian Leuprecht (who speaks English and French) is able to talk about the important strategy of capturing the senior citizen vote in this spring’s expected federal election.
“In the demographically fragmented space that Canada is becoming … you need specific strategies to attract these specific segments of voters,” said Dr. Leuprecht, who is also a fellow at the Queen’s University Institute of Intergovernmental Relations.
Nearly 90 per cent of Canadians over 65 vote in federal elections, which is higher than other demographics. Dr. Leuprecht points out that the population in rural ridings tends to be older and that makes seniors’ votes even more significant in areas such as Atlantic Canada, rural Quebec and Northern Ontario, where several races will have a significant impact on the election.
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