External Relations and Development Committee

(As approved by the Board of Trustees March 2013)    

1. The External Relations and Development Committee shall be composed of the Principal, Chair of the Board, Chancellor, Rector and President of the Alumni Association, all to be ex-officio members, together with a) such other members of the Board as the Board considers appropriate, one of whom will chair the committee; and b) such other members as the Board considers appropriate, who are not members of the Board.

2. Appointments shall be made by the Board of Trustees on the recommendation of the Governance and Nominating Committee.

3. A Chair and a Vice-Chair shall be appointed by the Board.

4. The Secretary of the Board of Trustees shall ensure that a secretary is available to support the committee.

5. A majority of the Committee shall constitute quorum.

6. The Committee shall meet at least three times a year at a location and on a schedule as determined by the Committee from time to time.

7. The Committee shall report regularly to the Board of Trustees.

8. The External Relations and Development Committee has the primary mandate of overseeing the development of policies, principles and strategic plans by the administration for the approval of the Board of Trustees which support and enhance the University’s brand, its reputation, its relationships with external constituencies and its goals for development and donor relations.

9. The Committee, on behalf of the Board, shall monitor and report to the Board on the processes by which these policies, principles and strategic plans are developed and progress against the goals and objectives established through them.

10. The Committee will achieve its mandate through being responsible for the following:

1. With respect to development and donor relations:

   1. Guiding the Board in its leadership of Queen’s philanthropic culture as an integral support of the University’s mission.

   2. Ensuring that a policy framework is in place that encourages philanthropy, that is donor-focused and which transparently communicates how fund raising and other development activities support the mission and strategic priorities of the University.

   3. Providing strategic guidance and oversight to development and donor relations at the program level; leaving activities to the administration.

   4. Reviewing and approving for ratification by the Board long-term institutional fund raising and other development strategies to support the academic and research strategies of the University, and recommending annual financial targets for fund raising and other development to the Board.

   5. Monitoring and evaluating progress throughout the year in meeting fund raising and development financial targets and plans and reporting regularly to the Board on the impact, efficiency and efficacy of fund raising and other development programs.

2. With respect to brand, reputation and relationship management with external constituencies:

   1. Reviewing and recommending Board approval of policies that support communications, marketing and relationship development and management strategies that will enhance Queen’s identity and profile at the international, national, provincial and local levels.

   2. Providing strategic guidance and oversight to government and stakeholder relations strategies at the program level; leaving activities to the administration.

   3. Approving strategic communications or marketing themes and key messages to targeted audiences designed to enhance relationships, influence outcomes and advance the University’s interests.

   4. Monitoring the health of the Queen’s brand, and its reputation as measured objectively through development, communications, marketing and external relations measures.

   5. Liaising with the Audit and Risk Committee to identify and address policy gaps which create risks in the areas of brand health, reputation management, external relationships, development and donor relations.

 11.   The Committee will be supported in its work by the Vice-Principal (Advancement), the Chief Communications Officer and the
          Executive Director, Marketing.

 12.  The Committee will undertake a review of this mandate in 2016 and provide a report to the Governance and Nominating
         Committee with respect to its adequacy and effectiveness.

 

Membership	Status	Term Ends
Daniel Woolf	Ex Officio
Barb Palk	Ex Officio
David Dodge	Ex Officio
Nick Francis	Ex Officio
Jess Joss	Ex Officio

 

Chair: TBD
Vice-Chair: TBD
Secretary: TBD