Queen's Gazette | Queen's University

Search form

Available Expert - Celebrating the Christmas season - Part 3

Thursday, December 15, 2016

This week, a number of Queen's University experts are available to comment on topics relating to the holiday season. Topics will cover a wide range of topics, including resolutions, gift giving, and maintaining emotional and physical health during the holidays.

Queen’s University marketing and technology expert Neil Bearse is available for interviews on the top tech trends of the holiday season. Mr. Bearse says that, with Apple’s decision to retire the headphone jack, this holiday season presents a perfect opportunity to lose the wires for good.

"Bluetooth headphones are sure to top many wish lists," he explains. "Along similar lines, home audio should lose some wires, too. Subscription music services are booming – better software and lower pricing should make SONOS speakers a perfect holiday pairing. Amazon Echo will continue its breakout story south of the border, but remains unavailable to Alexa-curious Canadian buyers."

Mr. Bearse also points to the release of Nintendo's NES Classic Edition as this year's breakthrough gaming gadget, particularly for nostalgic fans of the original NES.

"While hardcore gamers daydream about VR offerings from Playstation, Google and Oculus, the surprise hit may just be 8-bit," he says. "The Nintendo NES Classic Edition has affordable mass market appeal. Pokemon Go was just a taste of the power of 90’s nostalgia. Relive your childhood for a mere $80 – who can say no?"

Neil Bearse is the Associate Director of Marketing at Queen's School of Business. He is available for print and radio interviews by phone on December 15.

In part one of our holiday expert pitch, Tandy Thomas commented on holiday marketing.

In part two, sleep expert Judith Davidson commented on getting the proper amount of sleep during the holiday season and insomnia in adults.

To arrange an interview, please contact communications officer Chris Armes (613-533-6000 ext. 77513 or chris.armes@queensu.ca) or Anne Craig (613-533-2877 or anne.craig@queensu.ca) at Queen’s University News and Media Services Department in Kingston, Ont., Canada.

Follow Queen’s News and Media Services on Twitter: http://twitter.com/QueensuMedia.

Attention broadcasters: Queen’s has facilities to provide broadcast quality audio and video feeds. For television interviews, we can provide a live, real-time double ender from Kingston with HD-SDI. Please call for details.

Related Experts

Attachments