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Style Guide

Queen’s Publications

Cover of Queen's Alumni ReviewQueen’s publishes thousands of webpages, e-newsletters, magazines, brochures, and memos, distributed through University Relations (Communications & Marketing) and the various communications offices across campus. The following is a list of several of the university’s key publications with a brief explanation of each publication’s purpose and audience, and its particular writing goals and needs. Please note that this list is not an exhaustive list of publications produced by University Relations and other campus partners.

Queen’s Gazette (online and print)

The Gazette is managed by University Communications and is a multi-purpose platform that serves both internal and external audiences. It is a news site and print newspaper – reporting on the initiatives of Queen’s administration, faculty and student research, international programs, and the achievements of students, staff, and faculty.

Most articles are written as news stories and use a direct, information-based writing style. Profiles and other people-focused stories are written as features – they are narrative in form and tell a more personal story. Headlines (titles) are kept as short as possible to accommodate space constraints on both the Gazette, Queen’s homepage, and the various sites into which stories are pulled (via RSS feeds).

The Communications media relations team posts media releases and expert alerts to the Media Centre – all aimed at attracting the attention of local, national, and international media outlets.

The Gazette also posts Campus Updates, with notices of repairs, construction, and closures on campus, as well as the bi-weekly For the Record, which provides postings of appointment, committee, grant, award, PhD examination, and other notices.

Queen’s Gazette Today (QGT)

The thrice-weekly QGT email newsletter is distributed to all Queen’s faculty and staff. The newsletter is a collection of stories, both news and features, that have appeared on the Gazette during the current week. The newsletter also includes information from the Queen’s events calendar, job postings from Human Resources, Campus Updates, and quick links to several webpages.

Alumni Review (QAR)

The Alumni Review is a quarterly magazine with a circulation (hard copy and digital) of about 127,000. The magazine of Queen’s University, the Review is published by Queen’s University Relations. While its primary audience comprises Queen’s alumni, the QAR also engages Queen’s faculty, staff, potential and current students, parents, and friends of Queen's University. The Review covers stories of Queen's, showcasing students, teachers, researchers, and alumni. The Review also illuminates current political, scientific, or social issues with a Queen’s perspective. The digital version of the magazine contains additional stories, photos, and video that complement the print edition.

Smith Magazine

Smith Magazine is published three times a year. The magazine’s primary audiences are alumni, faculty, staff, current students, and friends of the school. Like the Alumni Review, Smith Magazine contains several features articles written in a narrative style. The magazine includes several shorter stories and an Alumni Notes section. The Year in Review, a special issue of Smith Magazine, includes program highlights, financial information, and donor listings.


(e)AFFECT is published twice a year (print and online) by the Office of the Vice-Principal (Research) and highlights research at Queen’s. It has a broad audience of alumni, individuals in the provincial and federal governments, and researchers and administrators at universities across Canada. (e)AFFECT includes features and profiles of researchers and their projects; its stories generally take a narrative style.

The Complete Engineer

The Complete Engineer is published by the Faculty of Engineering and Applied Science and is aimed at the faculty’s alumni, current students, and faculty members. It includes features and informational articles, plus alumni notes.

Queen’s Undergraduate Viewbook

The Queen's Viewbook is produced for Undergraduate Admission and Recruitment. It provides an overview of Queen’s, the student experience, and programs offered.

Queen’s Law Viewbook

The Law Viewbook is produced for the Faculty of Law for student recruitment purposes.

Queen’s Law Reports

Queen's Law Reports are produced by the Faculty of Law for alumni to provide a summary of annual activities in the faculty.

Education Letter

The Queen’s Education Letter engages educators and the public in a discussion of current educational issues by making accessible the ideas and research of prominent scholars on compelling topics.