University Relations at Queen's

University Relations, a portfolio encompassing integrated communications, digital strategy and government and institutional relations activities was established July 1, 2014 by approval of the university’s Board of Trustees.

Led by Vice-Principal (University Relations) Michael Fraser, this portfolio supports the strategic vision and academic mission of the institution striving to ensure that Queen’s maintains its leadership position nationally as Canada's quintessential balanced academy, recognized equally for its research excellence and its transformative student learning experience and being a destination for exceptional people.

The role of University Relations is to build and enhance Queen’s profile and reputation through the stewardship of relations with government, universities, media and the public.

We communicate key information to our stakeholders, audiences and partners about Queen’s faculty, students, and programs. University Relations works with all areas of the University to promote and advocate our areas of research and teaching in support of our strategic drivers.

• Student Learning Experience
• Research Prominence
• Financial Sustainability
• Internationalization

The Portfolio

Integrated Communications is responsible for strategic communications – developing and implementing comprehensive communications strategies through stakeholder relations, external communications, media relations and issues management, internal communications, brand communications and insight, and digital strategy.

Integrated communications also supports the strategic marketing work of Queen's faculties and schools in building and enhancing Queen’s profile and brand, both nationally and internationally.

Government and Institutional Relations (GIR) manages relationships with the federal, provincial, and municipal governments, provides advice and support to senior administrators and the broader campus on matters related to government relations, public policy, and government advocacy, and manages relationships with external post-secondary advocacy organizations. GIR is also responsible for campus and neighbourhood relations.