Opening the door to customer analytics

Opening the door to customer analytics

By Communications Staff

February 24, 2016

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Executives from Scotiabank and members of the Queen’s community gathered at Goodes Hall on Monday, Feb. 22 to officially open the Scotiabank Centre for Customer Analytics at the Smith School of Business.

The research centre, created with $2.2 million provided by Scotiabank, will bring together professors and students to collaborate with Scotiabank teams on applied research in customer analytics to provide data-driven solutions.

The centre is led by two faculty members of the Smith School of Business – Yuri Levin, Chaired Professor of Operations Management and Director of the Master of Management Analytics program; and Mikhail Nediak, Associate Professor and Toller Family Fellow of Operations Management – with participation from faculty members in Management Science, Operations Management, Marketing, and Business Economics, as well as from the Queen’s School of Computing.

The collaboration will also include community building efforts that bring together analytics practitioners and innovators across industries. Scotiabank will also provide internship opportunities for Queen’s PhD, MSc, Master of Management Analytics and MBA students.