Reframing Our Roads

• Wednesday, January 28th, 2026
• 4:00pm to 5:30pm
• Robert Sutherland Hall, 202

Tom Flood worked in advertising for many years doing work with a wide range of clients including automotive manufacturers. Things changed direction for him after taking his kids to school on their bikes and seeing the imbalance on our streets. He now develops strategy and creative for clients through Rovélo Creative and gives talks and workshops around framing and communications as it applies to active transportation, road safety and road violence.

This free event is open to all students, faculty, staff, and members of the public.