Know Your Numbers: Strategies for Financial Success


Thursday February 10, 2022
10:00 am - 11:30 am


Virtual Workshop
Event Category

About this Event

Join the WE-CAN community of women entrepreneurs along with mentor Judith Pineault to learn how to make your business numbers work for you!

Are you a women entrepreneur passionate about her business but a little uncertain how to make the numbers work? If so, then this workshop is for you!

If you are running a small to medium-sized business and would like to learn how to take the mystery and uncertainty out of financial management, join Judith Pineault for an informative and de-mystifying workshop.

In this 90-minute session, you will learn about the important financial tools that will help you grow your business profitably and sustainably.

Learn about the different financial reports, understand what they tell you, and how to make course corrections. Consider developing Key Performance Indicators (KPIs) to keep your business growing, and understand how bankers and accountants analyze your business so you can be ready.

Judith has over 30 years of experience in corporate financial management, including financial analysis and forecasting. She knows how to make the process easy for entrepreneurs who do not have a financial background.

Taking the mystery out of managing your money arms you with the knowledge and skills to meet your business goals. Let's do this!

Live Zoom transcription will be enabled during this event. Please contact Kerry Ramsay at if you have accessibility requirements as soon as possible as advance notice is necessary to arrange for some accessibility needs.




Judith Pineault is a mentor, entrepreneur and C-Suite Executive who has partnered with the WE-CAN Project over the past two years to deliver frontline support to established women entrepreneurs through the PropelHER Program.

Ten years of C-Suite experience with a large multi-national firm, prepared Judith to launch Frontline Strategies Inc, a consulting firm, specializing in financial modelling, KPI development and process management.

During this time, she co-foundered a custom manufacturing firm specializing in design/build industrial process technologies. As CEO she led the firm’s business development and financial activities, establishing export markets in North America, South America, China, Japan, Morocco & Sweden. Always focusing on new products and sectors, Judith developed the firm’s expertise in Instrumentation, Test Equipment and Movable Bridges.

Having sold the business in 2019, Judith returned to consulting, mentoring start-up and scale-up enterprises.



The WE-CAN Project is led by Queen’s University and supported by the Government of Canada. Its mission is to inspire and empower existing and aspiring women entrepreneurs by providing them with tools, resources, expert mentors, networks and community building to expand existing businesses and to launch new ventures.

The Government of Canada, through FedDev Ontario’s Women Entrepreneurship Strategy (WES) Ecosystem Fund is providing $3.2 million for Queen’s University to design and deliver programs and services to accelerate, train, mentor and provide resources to women entrepreneurs and women-led companies in the community.

The focus of the WES strategy is to provide support to women entrepreneurs from diverse and underrepresented groups.

Please note: Queen’s University’s collection of personal information is authorized by its Royal Charter of 1841, as amended. Personal information is collected for the purpose of admissions, registration, academic progress, and administering University programs, university-related student services and activities, activities of student societies, safety, financial assistance and awards, and advancement, and will be used for those or consistent purposes. Personal information may be disclosed to and used by employees of the University who need the information in the performance of their duties.