Writing in Business Contexts

WRIT 250/3.0

Overview

This course focuses on the principles of business writing as distinct from other writing contexts. This course teaches students to use interpretive strategies and critical thinking to analyze workplace contexts and identify writing strategies best suited to accommodate business problems.  Students will research, organize, and design reader-centered documents and various electronic and print texts that relate to practical situations they will encounter in their careers. Students will gain competence in creating documents aimed at the current multi-cultural and multi-generational business world.  Basic computer literacy is required.

Learning Outcomes

Learning Outcomes

By the end of this course students will be able to:

  • Discover business writing as a specialized writing form  in terms of setting objectives, anticipating the readers’ questions, conducting research, planning documents, and communicating ideas to resolve problems and achieve outcomes;
  • Create documents which use various rhetorical modes such as persuasion, definition, and analysis;
  • Practice critical thinking when selecting a writing style and format best suited for the purpose and audience;
  • Conceptualize, draft, and revise documents of various length, detail, and visual design that incorporate the elements of business writing discussed in the course;
  • Participate in online collaboration and communication as a way to a peer-edit written submissions;
  •  Demonstrate increasing autonomy in reaching each of these goals.

Topics

  • Basic Principles of Business Writing
  • Researching and Writing in the Business World
  • Persuasive Writing
  •  Writing in the Workplace
  • Communicating News
  • Document Design
  •  Workplace Reports

Terms

Fall 2022
Course Dates
Delivery Mode
Online

Evaluation

5% - Assignment 1: Email
15% - Assignment 2: Marketing Brochure
10% - Assignment 3: Bad-news Letter
20% - Assignment 4: Short Report
30% - Assignment 5: Long Report
20% - Module Discussion Forum Activities

**Evaluation Subject to Change**

Instructor Information

Professor Ilka Luyt (luyti@queensu.ca)

Instructor Message

Portrait: Ilka LuytHello and welcome to WRIT 250 – Writing in Business Contexts. I am Dr. Ilka Luyt and I will be your instructor for this course. I did my doctoral research on rhetoric and composition in postsecondary contexts and I have been teaching writing courses for over a decade. No matter what profession you choose, being able to communicate is an essential skill. In this course you’ll discover how business communication differs from personal or academic communication. This course is designed to help you draft, revise, and edit commonly used business documents.  There will be plenty of opportunities for you to interact with your classmates, myself, and the Teaching Assistants throughout the course using the discussion boards.  I have divided the course into five modules that focus on the purpose, audience, and strategies of different yet routine business messages.  In each unit you will read chapters, view short video clips, review lectures, and complete assignments that focus on building your written and language skills.

Good luck with the course!

Dr. Ilka Luyt

luyti@queensu.ca

Textbook and Materials

ASO reserves the right to make changes to the required material list as received by the instructor before the course starts. Please refer to the Campus Bookstore website at http://www.campusbookstore.com/Textbooks/Search-Engine to obtain the most up-to-date list of required materials for this course before purchasing them.

Required Textbook

  • Impact! A Guide to Business Communication, 9th Edition by Margot Northey and Jana Seijts, Pearson Publishers, 2018.

Time Commitment

Students can expect to spend, on average, about 10 - 12 hours per week on the course.