Today, every business must be a digital business. Products and services, operations, and innovation are being transformed by digital capabilities. Digital transformation engages business processes and technological implementation. Skilled leaders are needed to ensure success.

This cross-disciplinary degree is built for these changemakers. It provides the skills and knowledge to effectively manage digitalization initiatives – whether in work productivity, automation, micro-learning, or personalized customer experiences, and more. The program covers all stages of the digital product management lifecycle. Students learn how to apply human-centered approaches, use low-code tools to build solutions, and apply modern management practices to lead change and drive real business results.

This innovative 12-month program—offered for the first time in September 2022—leverages the renowned expertise of Smith School of Business and Queen’s School of Computing for a uniquely comprehensive educational experience. Developed in consultation with digital transformation leaders in academia, business, government, and the technology sector. It is the first program of its kind in Canada.

The program will provide:

• A cross-disciplinary curriculum that synthesizes best practices from business and technology, equipping you with a comprehensive understanding to effectively manage the lifecycle of digital products and services;
• Two consecutive learning streams, comprising academic thought leadership and experiential application;
• A nine-month practicum in which student teams discover, design, build, and implement a digital solution for a real client, supported by faculty and a dedicated industry advisor;
• A low-code development approach, allowing you to apply specialized knowledge without extensive technological training; 
• Instruction by internationally renowned faculty from Smith School of Business and Queen’s School of Computing who offer a rich range of academic and industry expertise;
• Virtual learning sessions delivered on evenings and weekends, allowing you to study while you work;
• Personal development workshops and career advancement days;
• SmithEdge, a set of personal capabilities that prepare you to thrive in today’s business environment; and
• Access to job opportunities through Smith’s Career Advancement Centre.